Publications (50) Publications auxquelles un chercheur a participé Voir les données de recherche référencées.

2024

  1. Análisis del área urbana de León a través de sus secciones censales: aplicación del algoritmo a priori a variablesespaciales, demográficas y económicas (censo 2021)

    La ciudad "veinte - treinta" : miradas a los espacios urbanos del siglo XXI: Actas del XVII Coloquio de Geografía Urbana, I Coloquio Internacional de Geografía Urbana : Valladolid - Burgos, 17-21 de junio de 2024

  2. Big data in tourism marketing: past research and future opportunities

    Spanish journal of marketing-ESIC, Vol. 28, Núm. 3

  3. Brand loyalty and electronic word-of-mouth antecedents: the moderating effects of experiences

    British Food Journal

  4. Discovering Enocotourism in the Ribera del Duero Appellation: A New Concept Combining Wine Tourism and Ecotourism for a Unique Experience

    Wine Tourism and Sustainability: The Economic, Social and Environmental Contribution of the Wine Industry (Springer Nature), pp. 147-159

  5. Laboratorio virtual de Neuromarketing para el análisis del Comportamiento del Consumidor

    Innovación docente en la Universidad de León (Servicio de Publicaciones), pp. 45-52

  6. Social media influencer marketing and economic performance in the Spanish wine industry: unravelling the role of corporate social legitimacy

    British Food Journal

  7. The impact of firmographics on philanthropic engagement in the global wine industry

    Economics and Environmental Responsibility in the Global Beverage Industry (IGI Global), pp. 315-333

  8. Uncovering external factors that influence the acquisition of knowledge for innovative purposes

    Operational Research, Vol. 24, Núm. 3

  9. What do you do or with whom? Understanding happiness with the tourism experience: an AI approach applied to Instagram

    Humanities and Social Sciences Communications, Vol. 11, Núm. 1

  10. Women's happiness and brand content marketing

    Management Decision, Vol. 62, Núm. 2, pp. 450-470

  11. ¿Pueden la inteligencia artificial y el neuromarketing medir la felicidad?

    Tiempos de happiness management, tecnología y marketing social (Tirant lo Blanch), pp. 121-144

2023

  1. AB1019 ANALYSIS OF DEMOGRAPHIC AND CLINICAL CHARACTERISTICS OF ENTEROPATHIC SPONDYLOARTHRITIS IN A TERTIARY CARE HOSPITAL

    Scientific Abstracts

  2. Big data in tourism marketing: past research and future opportunities

    Spanish Journal of Marketing - ESIC

  3. Biochemical Profile and Antioxidant Properties of Propolis from Northern Spain

    Foods, Vol. 12, Núm. 23

  4. Co-creating a city brand image based on cultural identity: the case of Cali and the Salsa music and dance scene

    International Journal of Tourism Cities, Vol. 9, Núm. 3, pp. 636-655

  5. Dinámicas de población y vivienda en las áreas urbanas de un grupo de ciudades medias españolas no integradas en áreas metropolitanas

    EURE, Vol. 49, Núm. 148

  6. EP12.01-05 Osimertinib in Epidermal Growth Factor Receptor-Mutated (EGFR+) Metastatic Non-Small-Cell Lung Cancer (NSCLC) Real-World Patients

    Journal of Thoracic Oncology, Vol. 18, Núm. 11, pp. S642

  7. Electroencephalography in consumer behaviour and marketing: a science mapping approach

    Humanities and Social Sciences Communications, Vol. 10, Núm. 1

  8. Food-based place branding as holistic place ecosystems: the case of Basque Gastronomic Ecosystem

    Place Branding and Public Diplomacy, Vol. 19, Núm. 1, pp. 155-166

  9. Inteligencia artificial y "web scraping" aplicado al aprendizaje de investigación de mercados

    Construyendo la educación del futuro en áreas de ingeniería, economía y STEM (Dykinson), pp. 487-507