Publicaciones (73) Publicaciones de ANA LANERO CARRIZO

2023

  1. Segmentation of consumers based on awareness, attitudes and use of sustainability labels in the purchase of commonly used products

    Sustainable Production and Consumption, Vol. 38, pp. 115-129

2022

  1. La responsabilidad social corporativa de la empresa ECOALF

    Casos de marketing público y no lucrativo - Casos de Marketing Público e Não Lucrativo, Vol. 9, pp. 61-70

  2. La sostenibilidad como factor clave en el sector textil y de la moda bajo la perspectiva del consumidor

    Responsibility and Sustainability, Vol. 7, Núm. 1, pp. 38-54

  3. Las Becas Ralbar de la Fundación Banco Sabadell y el proyecto "Digitalización rural"

    Casos de marketing público y no lucrativo - Casos de Marketing Público e Não Lucrativo, Vol. 9, pp. 71-78

  4. ¿Nos tomamos en serio al consumidor consciente?

    Investigación y marketing, Núm. 154, pp. 24-29

2021

  1. A Case Study of a Socially Responsible Entrepreneurship: The Local Action Group POEDA

    Social Innovation and Entrepreneurship in the Fourth Sector Sustainable Best-Practices from Across the World (Springer Nature), pp. 89-102

  2. A Puntadas: Una empresa rentable y socialmente responsable

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  3. Adopta un bar: “arrima el hombro ahora, empina el codo después”

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  4. ECOALF, pioneros en moda sostenible

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  5. Economía circular de H&M

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  6. El marketing como motor para el desarrollo del deporte y la cultura, la RSC en las acciones de marketing de Red Bull

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  7. El marketing verde de Toyota

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  8. España es mucho mundo

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  9. Fundación Iberdrola España

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  10. Fundación Teodora

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  11. Halo effect and source credibility in the evaluation of food products identified by third-party certified eco-labels: Can information prevent biased inferences?

    Foods, Vol. 10, Núm. 11

  12. Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times coord.

    Instituto Politécnico de Setúbal

  13. Internal corporate social responsibility for sustainability

    Sustainability (Switzerland), Vol. 13, Núm. 14

  14. La responsabilidad social corporativa y la sostenibilidad como pilar de la empresa leonesa Telice, S.A.

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times

  15. Marketing sostenible: Starbucks

    Innovative Driving Marketing for a Better World. The Emergence of Social Proposals in Pandemic Times