ANA MARÍA
GONZÁLEZ FERNÁNDEZ
Profesor Titular de Universidad
Universidad de Salamanca
Salamanca, EspañaUniversidad de Salamanca-ko ikertzaileekin lankidetzan egindako argitalpenak (2)
2024
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Big data in tourism marketing: past research and future opportunities
Spanish journal of marketing-ESIC, Vol. 28, Núm. 3
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What do you do or with whom? Understanding happiness with the tourism experience: an AI approach applied to Instagram
Humanities and Social Sciences Communications, Vol. 11, Núm. 1