Sustainable Cosmetics and Perceived Brand Image on Social Networks: Comparison Between Millennial and Centennial Women

  1. César Sahelices-Pinto 1
  2. Ana Lanero Carrizo 1
  3. Jose Luis Vazquez Burguete 1
  1. 1 Faculty of Economics and Business Sciences, University of León, León, Spain
Libro:
Responsible Consumption and Sustainability. Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics

Editorial: Springer

ISBN: 978-3-031-30741-6,  978-3-031-30742-3

Ano de publicación: 2023

Páxinas: 229-247

Tipo: Capítulo de libro

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