Altruism or strategy? A study of attributions of responsibility in business and its impact on the consumer decision making process

  1. Vázquez, J.L.
  2. Lanero, A.
  3. García, M.P.
  4. García, J.
Revue:
Economics and Sociology

ISSN: 2071-789X

Année de publication: 2013

Volumen: 6

Número: 1

Pages: 108-122

Type: Article

DOI: 10.14254/2071-789X.2013/6-1/9 GOOGLE SCHOLAR lock_openAccès ouvert editor