Altruism or strategy? A study of attributions of responsibility in business and its impact on the consumer decision making process
- Vázquez, J.L.
- Lanero, A.
- García, M.P.
- García, J.
ISSN: 2071-789X
Argitalpen urtea: 2013
Alea: 6
Zenbakia: 1
Orrialdeak: 108-122
Mota: Artikulua