DIRECCIÓN Y ECONOMÍA DE LA EMPRESA
Department
Juan Antonio
Trespalacios Gutiérrez
Publications by the researcher in collaboration with Juan Antonio Trespalacios Gutiérrez (3)
2024
2023
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The effects of digital servitization on business competitiveness: A case study of Spanish manufacturers
Journal of International Entrepreneurship, Vol. 21, Núm. 2, pp. 180-213
2005
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Márketing: Estrategias y Aplicaciones Sectoriales
Editorial Aranzadi