The impact of corporate social responsibility on consumer brand engagement and purchase intention at fashion retailers

  1. Cuesta-Valiño, P.
  2. Gutiérrez-Rodríguez, P.
  3. García-Henche, B.
  4. Núñez-Barriopedro, E.
Revue:
Psychology and Marketing

ISSN: 1520-6793,  0742-6046

Année de publication: 2024

Volumen: 41

Número: 3

Pages: 649-664

Type: Article

DOI: 10.1002/MAR.21940 GOOGLE SCHOLAR lock_openAccès ouvert editor
La source de données: Scopus