CONSUMER BEHAVIOUR ERASMUS NETWORK (COBEREN)

  1. Rodriguez Santos, Carmen
Book:
5TH ANNUAL EUROMED CONFERENCE OF THE EUROMED ACADEMY OF BUSINESS: BUILDING NEW BUSINESS MODELS FOR SUCCESS THROUGH COMPETITIVENESS AND RESPONSIBILITY
  1. Vrontis, D (coord.)
  2. Weber, Y (coord.)
  3. Kaufmann, R (coord.)
  4. Tarba, S (coord.)

ISBN: 978-9963-711-07-9

Year of publication: 2013

Pages: 1353-1378

Congress: 5th Annual EuroMed Conference of the EuroMed Academy of Business

Type: Conference paper

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Data source: WoS