El esfuerzo social de las cajas de ahorros españolasun estudio comparativo entre las cajas de Castilla y León y el resto de cajas nacionales
- Martínez Campillo, Almudena
- Cabeza García, Laura
- Zapico Aldeano, Luis Miguel
- Pindado García, Julio (coord.)
- Payne, Gregory (coord.)
Publisher: Escuela Superior de Gestión Comercial y Marketing, ESIC
ISBN: 978-84-7356-556-1
Year of publication: 2008
Volume Title: Ponencias
Volume: 1
Pages: 94
Congress: Asociación Europea de Dirección y Economía de Empresa. Congreso Nacional (22. 2008. Salamanca)
Type: Conference paper
Abstract
This paper aims to compare the amount that both Castilla and Leon savings banks and the rest of Spanish saving banks invested in social activities during the period 2000-2005. After applying the U Mann Whitney test, the results seem to indicate that Castilla and León savings banks invested significantly more in these types of activities than the rest of the saving banks. Specifically, Castilla and Leon savings banks dedicated more resources to cultural programs and monuments, while the rest of the Spanish saving banks invested more in social programs. With regard to education area there are no statistical differences between both sub samples of saving banks.